Monday 26 March 2012

Imperfectly Perfect

 When cutting posters out of some magazines I had recently bought,  I realized that not a single person in the magazine had a pimple on their skin, or a wrinkle on their face; they all seemed to be somehow ‘perfect’. Although I did not notice it at the time, I was wishing I had gorgeous hair like Vanessa Hudgens, and clear silky smooth skin like Selena Gomez. They seemed picture, ‘perfect’ to me.  

This got me thinking, why do we purchase magazines or watch advertisements if they make us feel so self conscious and ugly about ourselves? 

After researching, I started to understand that we are all striving for some sort of physical perfection which is unrealistic.  Without realizing, we are actually trying to  compete with the fake standards media portrays through Television and magazines. Our “Individuality has been abandon to strive towards an unreal perfection”(-Killian Curry). 

Media creates ‘perfect’ people in adds to convince us to buy their products; they play on human insecurities such as body image: by creating adverts that imply that their products will make your life better. The adverts make us think   “If it’s good enough for that famous Hollywood stars, then it must be good enough for me “or “Wow her skin looks perfect! I want my skin to be like that”            

While doing a little research I came across a video called ‘Dove evolution’, it is a sixty second  video showing how they transform a standard looking woman into a flawless perfection of a women, using heavy make-up and Photoshop. Without makeup we see the woman with imperfections such as pimples, pale skin and flat hair, but  within a matter of seconds she has been transformed into this beautiful, gorgeous women who and has smooth skin, big eyes and a long neckline. 


A desire to look as a top model is becoming all-consuming and due to this  teenagers are experiencing serious body image problems.  People who are unhappy about their bodies can develop eating disorders turn to diets, pills or steroids. These false and misleading advertisements have distorted our perfection of beauty.  Teenagers do not realize that the perfect image is not so perfect, but has been made perfect using technology.

During the last 10 years, mainstream society has been able to access free photo shop websites such as Picnic, Adobe and Photo bucket these websites help us try fit into media’s false representation of beauty. From smoothing skin and erasing wrinkles to enlarging muscles and slimming waistline.  

Through  all the research I did for this blog, I have realized that beauty can be lost or gained within a matter of seconds, real beauty is more than skin deep. It is time we accept our bodies and celebrate health and confidence over false advertisements.

5 comments:

  1. Wow, this was really good Natasha, I liked how you commented on the Video that you embedded, and I especially liked your final paragraph where you summarised your opinions :) I am with you on that :D

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  2. wow thats cool tash nice job, soo interesting. i loved it. ..great research.. and videos, its so crazy that dove made that lady completly changed woow. amazing job. great blog. Really made me think. :)

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  3. I just love that you r writing about this topic...someone has to speak out loud what everyone is thinking!!!!! :P
    If we r all a little bit honest... everyone is trying to find someone who is just perfect? But what is perfect????
    In today's world it is so hard to tell! With all this posters of flawless faces it's really hard not to hide our faces... STOP TRYING AND OPEN YOUR EYES!!!! You can find perfect if you stop looking for it in the world around you and search inside yourself!!!

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  4. OK... disturbing stuff all right. I'm glad I'm not subjected to all that pressure to look 'perfect' - and those photoshopped models are so unnatural-looking! I prefer a few interesting blemishes. You really emphasised the research in this blog, didn't you? But I have to say, we all saw Dove Evolution ages ago (I'm sure someone showed it at assembly once) and apart from quoting Killian, what did you actually find out? Also, the video for "Fotoshop" by Adobe is NOT serious - but you didn't comment on that! It's mocking Photoshop by trying to pretend it is a beauty product! It's definitely not supposed to be taken seriously. So I still say: you HAVE to comment on the videos you include in your blogs, to show that you have understood them, by explaining how they are relevant to the post. To do serious research means looking at the issue from a variety of perspectives, or contrasting media representations to show that there are more than one sides to an argument. You have to be objective and try to explore the issue from various angles. That's what "analyse" (Level 2 NCEA key word!) means. Not just express your point of view, but look at others and look at the issue in depth. For example, there is a law in Israel that magazines have to declare that they have photoshopped pictures. This shows that not all media is able to get away with this practice, and maybe we should consider similar legislation?

    http://www.pcworld.com/article/252420/israel_law_requires_magazines_to_disclose_photoshopped_models.html

    Or this article, which is about celebrities who refuse to be photoshopped:

    http://www.nytimes.com/2009/05/28/fashion/28RETOUCH.html?pagewanted=all

    Or this makeup company who are boycotting photoshopped pictures:

    http://www.trendhunter.com/trends/make-up-for-ever-unretouched

    Although it's hard to disagree with the points you are making, as a media studies student you have to take a more critical look and see that there are always many aspects to an issue. While expressing your opinion is important, you have to be more objective and give your readers a balanced look at the issue. Statements such as:

    "A desire to look as a top model is becoming all-consuming" is not true for all women. There are lots of women (and men!) who reject the fake and celebrate the real. They are also represented in the media. Check this out - these are REAL all right!

    http://www.mybodygallery.com/index.html

    I've really enjoyed writing this comment and looking further into this issue so well done. You got me thinking!

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  5. Just coz i'm perfect! only kidding. i luv it! it sounds so professional. you shod do one on how ppl are becoming lazy and using txt language so casually that proper english might die out or where our english is going becoz of it or sumthin. kids these days :p

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